Alicorn Design was founded in 2019 with a mission to create whimsical and imaginative designs that spread joy. Our name was inspired by the mythical alicorn - a creature that embodies the free spirit of creativity.
After looking at alternatives
Our journey began in 2019
We are a small studio based in Shanghai, started by friends who bonded over a shared love of art, fantasy stories, and making things by hand. Our team has backgrounds in graphic design, illustration, and artisan crafts.
A perfect fit for your every day life
At Alicorn, we find inspiration in nature, mythology, and our own childhood daydreams. We use a mix of digital and traditional techniques to design prints that are full of charm and wonder.
From unicorns to dragons, magic forests to celestial skies, our products capture the feeling of limitless imagination.
Our goal is to spread delight through art. We hope our fanciful designs can bring a sense of joy and escapism to people’s everyday lives. As an independent print-on-demand brand, we have the freedom to create products that reflect our unique vision.
Simplicity in design and form
We’re just getting started
Everything we make is produced ethically and sustainably, from clothing to stationery to wall art. Our online shop makes it easy for customers all over the world to add a touch of magic to their lives.
At the heart of Alicorn is the belief that imagination helps us dream bigger, feel more connected to the world around us, and realize there is still so much wonder left to find.
Our whimsical creations are made for the young at heart, the dreamers and explorers, those who still look up at the stars and see endless possibility.